TikTok has also launched a "fully hosted" model, learning from Sizzler and Temu

On May 12, TikTok will launch a new model similar to the "fully managed store" of Selling and Temu, in which merchants (suppliers) supply the platform, and the platform is responsible for store traffic and operations. Essentially, this is a "self-management" model, different from the TikTok e-commerce has been "to provide online transactions between the two sides of the 'space + utilities' infrastructure". platform model.